What if quality journalism were one of the strongest tools for media literacy? When people distrust the news, it is rarely about factual errors alone – they feel unseen, unheard or misrepresented, and that disconnection is fertile ground for disinformation. In an AI-driven information environment, the disciplines of verification and ethical practice matter more than ever. This interactive workshop by the European Journalism Training Association (EJTA) focuses on ethical, empathetic interviewing: how journalists can listen more carefully, represent diverse experiences responsibly and build trust – and how the same skills help audiences navigate information. It is dedicated to educators, journalists and students.